The Australia Project

The Australia Project

Insights under the Southern Lights.

Insights under the Southern Lights.

The Australia Project is The Lab’s always-on anthropological study of life in Australia.

Established in 2012, our search for understanding has no end.

Exploring the cultural forces that shape Australians today and tomorrow.

Unlocking infinite ways to create meaningful ideas.

The Australia Project is The Lab’s always-on anthropological study of life in Australia.

Established in 2012, our search for understanding has no end.

Exploring the cultural forces that shape Australians today and tomorrow.

Unlocking infinite ways to create meaningful ideas.

Latest Insights

Ins & Outs: Top Priorities of Australians for 2023

We asked over 700 Australians what their main priorities were for 2023, both for themselves and for the wider community.

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The Modern Codes of Australian-ness

We reveal the 7 Modern Codes of Australian-ness

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5 Futures for Australia

We asked five fantastic Australian minds what single word they would use to describe Australia's future.

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Culture Pops

Culture Pop

Reflections from First Nations Voices on January 26th

Culture Pop

Making Strides: The Age of Accessability

2022 Culture Wrap

A Hot Take on Hot Take Culture

Featured Insights

The Lab Horizons

Understand the major forces shaping Australians.

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Momentum for Change

Understand how Australians were feeling two years into the pandemic.

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