Horizons
We study what Australians seek on an ongoing basis & the consistent story of the past decade has been the growing demand for business to be a force for good.
Introducing Lab Futures
Our “A” and “I” come from
“humanity”.
A multi-lens AI forecasting tool that unlocks advantage from tomorrow.
Find fresh perspective for marketing challenges, supercharge positioning projects, achieve breakthroughs with category development and uncover emergent innovation and territory ideas.
The digital world is humanity’s diary.
Where we discuss our collective fears, hopes and dreams.
Where we construct our identities, find connections and navigate cultural narratives.
Lab AI is the sweet spot where machine learning and cultural insight collide.
Amplifying digital discussion at an unparalleled scale, depth and perspective.
Lab Futures has been optimised for accuracy and effectiveness
We’ve helped leading marketers forecast…
Where is luxury heading?
How can we re-shape craft beer?
How will OOH eating diffuse into in-home?
How will urban living evolve?